TIPS TO TAKE YOUR CONSTRUCTION BUSINESS TO THE NEXT LEVEL IN 2023
Are you looking to take your small-to-mid size construction company to the next level in 2023? Here are 12 helpful tips for success.
Remuda Building began in 2014 and quickly became one of Alberta’s largest, most trusted post frame builders before expanding into the building materials industry by establishing Remuda Supplies to serve the needs of Calgary and area contractors and builders. As construction and building experts, Remuda understands that growing and scaling a construction company can be difficult and time-consuming. We’ve also learned a thing or two along the journey of expanding Remuda Building that we hope to pass along for your use.
1. FOCUS ON BUILDING AN EXTRAORDINARY TEAM:
A team full of skilled, hardworking professionals who have bought into your vision and direction of the company is the foundation of a great business. If you have the right people in place, you’ll find yourself with significantly more time to accomplish tasks that help increase your bottom line.
2. TRUST YOUR TEAM:
Putting an emphasis on building a team full of quality people is a futile task if you don’t allow your employees the freedom to do the job they were hired for. Skilled employees who are good at what they do don’t need constant supervision and micromanagement. When employees feel trusted and valued, they are more fulfilled, and feel more empowered to innovate and go above and beyond while at work. Trust the people you hire and you’ll be continually impressed with their results and the time you free up manage your business and achieve your vision for growth.
3. BECOME WELL KNOWN FOR ONE THING – FIND A NICHE:
Being a generalist is never a bad thing. However, it may not always be the best thing either. Becoming a specialist by making note of what you do best can lead to advantages and efficiencies that increase profits. Finding a niche such as a high-end fence and deck builder, basement renovator, or luxury home builder will be key in growing your business.
4. STAY ON TOP OF INDUSTRY TRENDS:
Regular innovation in the building materials industry means you need to be proactive in staying up to date. Making the effort to seek out industry trends is one way to add efficiencies to your business, or offer new products that give you a leg up on competition.
Additionally, design trends and consumer preferences are constantly evolving. By educating yourself on current trends, you’ll be able to offer meaningful, relevant advice to customers – a service they’ll be sure to appreciate.
5. BE SELECTIVE:
Once you find your niche, stay within it.
Furthermore, not all projects were created equally. As you know, some projects are not nearly as profitable as others. By accepting undesirable, low margin projects, your schedule will quickly fill up, leaving no room to book more profitable projects. Don’t make the mistake of accepting all projects for the sake of staying busy.
6. QUALITY IS KEY:
Word of mouth and referrals remain one of the most consistent sources of new projects for construction companies of all types. If you’re making the costly mistake of sacrificing quality in favour of cutting corners to lower project cost, your customers will surely be able to tell. Focus on delivering a final product that both you and your customers can be proud of. You’ll benefit from winning more projects based on your reputation alone when customers rave about your quality work to friends and family.
7. DELIVER EXTRAORINDARY CUSTOMER SERVICE:
The same argument for focusing on quality in your projects can be applied to prioritizing delivery of exceptional customer service. Set yourself apart from competition by making your company easy to deal with, and considerate of customer needs and concerns. What might seem like small gestures can go a long way – keeping job sites clean and organized throughout the life of a project, for example. It’s important to make sure your crews are trained and committed to your customer service standards to deliver quality customer service while on-site. Customers will spread the word about your service that’s a step above.
8. DON’T ESTIMATE PROJECTS YOURSELF:
Estimating is a time consuming, tedious task that steals your time and attention away from a myriad of other tasks that you could be focusing on to grow your construction business. By ridding yourself of the estimating burden, you’ll be able to to put more time into more valuable activities.
Remuda Supplies now has an in-house estimating & design team that works closely with our expert sales representatives to take estimating off your plate. Sourcing professional-grade building materials becomes easy when you no longer have to estimate projects yourself, giving you more time to run your business.
9. FIND A RELIABLE BUILDING MATERIAL SUPPLIER:
Worrying about late deliveries and missing items is not an efficient use of your time. Sourcing the professional-grade building materials that are imperative to your business success should not turn your hair grey. A consistently reliable building material supplier will lower your stress levels and free up your time. Remuda Supplies is committed to ensuring you have the correct materials on-hand when you need them. We audit every truckload before it leaves our yard so you’re not surprised by missing items that set your projects back.
10. EXPAND YOUR MARKETING:
If you have desires to grow your business, but currently rely only on word of mouth to generate new projects, it’s time to expand your marketing. Even starting with simple initiatives can make a big difference. Setting up a Google Business Account, creating active social media accounts (Facebook & Instagram might be the best places to start), and installing temporary job site signs are simple to do, yet will set you apart from competitors. If you post two quality photos per week to social media, and fill out all of your business details on Google, your brand is already more visible than a large portion of your competition.
If you’re already on social media and own a Google Business Account, consider adding a professional website to increase your visibility even more.
11. JOIN AN INDUSTRY GROUP:
Receiving Better Business Bureau (BBB) Accreditation is a good way to instill trust in potential customers that your company operates with integrity and honesty. Ensuring potential customers have trust in you is an important factor in landing more business. When you become accredited, you’ll also gain access to a host of other benefits ranging from business tools to a business profile page, and more.
12. PRACTICE PATIENCE:
Above all else, stay patient and trust the process. These tips are not meant to be a recipe for overnight success – the key to growing a company is doing the right things consistently over the long-run.
Make 2023 your best year of building yet and watch your business reach new heights by utilizing these tips. To learn why we call ourselves a builders best friend, contact Remuda Supplies today for a quote on materials for your next project.
